{"id":512,"date":"2023-11-16T18:07:13","date_gmt":"2023-11-16T18:07:13","guid":{"rendered":"https:\/\/wennet.wbdvlpmnt.com\/?page_id=512"},"modified":"2025-08-31T19:21:41","modified_gmt":"2025-08-31T19:21:41","slug":"kp-medicare-liberty-campaign","status":"publish","type":"page","link":"https:\/\/wennet.wbdvlpmnt.com\/?page_id=512","title":{"rendered":"Medicare Liberty Plan | Jason Wennet"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"512\" class=\"elementor elementor-512\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-743e98f7 e-con-full e-flex e-con e-parent\" data-id=\"743e98f7\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-0067619 e-flex e-con-boxed e-con e-child\" data-id=\"0067619\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8a74491 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"8a74491\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Kaiser Permanente Medicare Liberty Plan<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7dfdc3e elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"7dfdc3e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Creative Direction \/ Art Direction \/ Copywriting<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ce1fabb e-flex e-con-boxed e-con e-child\" data-id=\"ce1fabb\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5987218 e-grid e-con-full e-con e-child\" data-id=\"5987218\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-becb7e5 e-con-full e-flex e-con e-child\" data-id=\"becb7e5\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4705e14 elementor-widget elementor-widget-heading\" data-id=\"4705e14\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The brief<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de93144 elementor-widget elementor-widget-text-editor\" data-id=\"de93144\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Launch and promote a new Medicare Advantage plan for Medicare-eligible retired military audiences with Tricare for Life.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-23811d7 e-con-full e-flex e-con e-child\" data-id=\"23811d7\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0870e9e elementor-widget elementor-widget-heading\" data-id=\"0870e9e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The solution<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec3bdf8 elementor-widget elementor-widget-text-editor\" data-id=\"ec3bdf8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>We grounded every aspect of the campaign in real military values: service, trust, and earned benefits. From language and tone to visual cues and storytelling, the messaging felt familiar, respectful, and aligned with the lived experiences of those who served.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-03f1c1c e-con-full e-flex e-con e-child\" data-id=\"03f1c1c\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b1e438 elementor-widget elementor-widget-heading\" data-id=\"2b1e438\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Performance<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba33f2 elementor-widget elementor-widget-text-editor\" data-id=\"bba33f2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li><strong>400%+<\/strong> enrollment above projections in Year 1<\/li><li>Consistent <strong>double-digit growth<\/strong> year over year<\/li><li>Approximately <strong>$11,555,000<\/strong> in gross annual revenue for KPMAS<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f966220 elementor-widget__width-inherit elementor-widget elementor-widget-n-accordion\" data-id=\"f966220\" data-element_type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:200,&quot;sizes&quot;:[]},&quot;max_items_expended&quot;:&quot;one&quot;}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2610\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2610\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> See detailed case study <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2610\" class=\"elementor-element elementor-element-b20c0bc e-con-full e-flex e-con e-child\" data-id=\"b20c0bc\" data-element_type=\"container\">\n\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2610\" class=\"elementor-element elementor-element-b54bb5f e-con-full e-flex e-con e-child\" data-id=\"b54bb5f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dbfcb7b elementor-widget elementor-widget-heading\" data-id=\"dbfcb7b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Summary<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5dcb5a6 elementor-widget elementor-widget-text-editor\" data-id=\"5dcb5a6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Kaiser Permanente of the Mid-Atlantic States (KPMAS) developed messaging aimed at a high-value prospect audience designed to guide them toward choosing Kaiser Permanente (KP) as their provider of choice. This very successful campaign generated over $80MM in LTV for the company and produced an annual ROAS of 13:1.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8fb1d41 elementor-widget elementor-widget-heading\" data-id=\"8fb1d41\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Background<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8cc552b elementor-widget elementor-widget-text-editor\" data-id=\"8cc552b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u200dMany veterans reside in the Baltimore\/Washington, DC DMAs. One of every eight people within the Kaiser Permanente Mid-Atlantic\u2019s (KPMAS) footprint is a veteran. The Pentagon\u2019s presence also means that there is a large population of military officers. Retired military personnel represent a meaningful growth opportunity for KPMAS\u2019 Medicare line of business. \u00a0<br \/>\u200d<br \/>The line of business created a Medicare product designed for prospects who would be members of Tricare for Life. It affords them prescription drug benefits that would be redundant in a Medicare Advantage plan that includes Part D (prescription drug benefits). <br \/>The Medicare line of business approached the marketing team for help positioning and marketing the product.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d8106fb elementor-widget elementor-widget-heading\" data-id=\"d8106fb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Target Audience<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48ea523 elementor-widget elementor-widget-text-editor\" data-id=\"48ea523\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Military retirees with Tricare for Life who are Medicare-eligible.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-82066a2 elementor-widget elementor-widget-heading\" data-id=\"82066a2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Campaign Objective<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd92186 elementor-widget elementor-widget-text-editor\" data-id=\"fd92186\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Lift comprehension of the KP care model, affinity for KP, and encourage information seeking that would ultimately lead to an enrollment in the Medicare product.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e487bc elementor-widget elementor-widget-heading\" data-id=\"9e487bc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Strategic Approach<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bff2b7b elementor-widget elementor-widget-text-editor\" data-id=\"bff2b7b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Our strategy was to convince the prospect audience that KP is the best choice for their post-military life by accomplishing the following:<\/p><ul><li>Demonstrate that KP understands the military community\u2014physically and mentally. <\/li><li>Prove that KP\u2019s care delivery system is the closest analog to the VA health system in the market.\u200d<\/li><li>Substantiate KP as the region\u2019s leading health system.<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0c3fb8 elementor-widget elementor-widget-heading\" data-id=\"e0c3fb8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">\u200dKey Message Themes\n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-044a78b elementor-widget elementor-widget-text-editor\" data-id=\"044a78b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li>KP delivers personalized, compassionate care for you and your family<\/li><li>KP\u2019s health care understands and respects your service<\/li><li>KP provides a familiar model of care<\/li><li>KP believes mental wellness is as essential as physical wellness<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f9749e3 elementor-widget elementor-widget-heading\" data-id=\"f9749e3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Media Channels<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b854f48 elementor-widget elementor-widget-text-editor\" data-id=\"b854f48\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u200dProgrammatic digital display with retargeting based on site visits and high-value actions.<br \/>Social media platforms (Facebook, Instagram, Reddit).<br \/>Pre-and mid-roll video content.<br \/>Prospect email campaigns.<br \/>CTV as a retargeted channel.<br \/>A dedicated landing page on the regional Medicare website.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1bab54b elementor-widget elementor-widget-heading\" data-id=\"1bab54b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Performance (2025)<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dfbc18f elementor-widget elementor-widget-text-editor\" data-id=\"dfbc18f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li><strong>1,183 enrollments<\/strong><\/li><li><strong>$11,555,544 in gross annual revenue for KPMAS*.<\/strong><\/li><li><strong>ROAS: 1351.5%<\/strong><\/li><\/ul><p>Lifetime Value**: $80,888,808<br \/>\u200d<br \/>*1,183 enrollments x $814 Per Member Per Month (PMPM) revenue<br \/>** annual revenue x 7 yr avg. member tenure<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-175fd144 e-flex e-con-boxed e-con e-parent\" data-id=\"175fd144\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2ea4ef94 e-con-full e-flex e-con e-child\" data-id=\"2ea4ef94\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eac3210 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"eac3210\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Print and digital advertising<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-493aef54 e-con-full e-flex e-con e-child\" data-id=\"493aef54\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-63796bf e-con-full e-flex e-con e-child\" data-id=\"63796bf\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-250cceb elementor-widget__width-inherit elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"250cceb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Print advertising<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a3da555 elementor-widget elementor-widget-image\" data-id=\"a3da555\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"720\" height=\"846\" src=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2023\/11\/Medicare-Liberty-Military-Times-Print-ads.jpg\" class=\"attachment-full size-full wp-image-624\" alt=\"\" srcset=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2023\/11\/Medicare-Liberty-Military-Times-Print-ads.jpg 720w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2023\/11\/Medicare-Liberty-Military-Times-Print-ads-255x300.jpg 255w\" sizes=\"(max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-de686d4 e-con-full e-flex e-con e-child\" data-id=\"de686d4\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-72e4168 elementor-widget__width-inherit elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"72e4168\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Digital advertising<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ae0ffc2 e-grid e-con-full e-con e-child\" data-id=\"ae0ffc2\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e8b1ac6 e-con-full e-flex e-con e-child\" data-id=\"e8b1ac6\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5c5835d elementor-widget elementor-widget-image\" data-id=\"5c5835d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/elementor\/thumbs\/05_LIB_300x600-razgxc82vkz3qxz0zt50yomwrjlushaf7imops4hi8.png\" title=\"05_LIB_300x600\" alt=\"05_LIB_300x600\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5b780dc e-con-full e-flex e-con e-child\" data-id=\"5b780dc\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b1ca1ef elementor-widget elementor-widget-image\" data-id=\"b1ca1ef\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/elementor\/thumbs\/04_LIB_300x600-razgx3rj62niugbbd7hdu8rrf2rjv7cu6crbeah128.png\" title=\"04_LIB_300x600\" alt=\"04_LIB_300x600\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e8135cc e-con-full e-flex e-con e-child\" data-id=\"e8135cc\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-007c728 elementor-widget elementor-widget-image\" data-id=\"007c728\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/elementor\/thumbs\/03_LIB_300x600-razgwrjmp86snit2ck78fturp2fs350bsoa05oz5b4.png\" title=\"03_LIB_300x600\" alt=\"03_LIB_300x600\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-586d428 e-con-full e-flex e-con e-child\" data-id=\"586d428\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a4198cb elementor-widget elementor-widget-image\" data-id=\"a4198cb\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/elementor\/thumbs\/07_LIB_300x600-razgulj0xz7zvvye04h76vjie34bc9elty4pbq6tnk.png\" title=\"07_LIB_300x600\" alt=\"07_LIB_300x600\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bbc702a e-con-full e-flex e-con e-child\" data-id=\"bbc702a\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a263123 elementor-widget elementor-widget-image\" data-id=\"a263123\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/elementor\/thumbs\/06_LIB_300x600-razgxmkayrd9ank0bflx840zas6w55fgwxt0ztp5ls.png\" title=\"06_LIB_300x600\" alt=\"06_LIB_300x600\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-45c4b57 e-con-full e-flex e-con e-child\" data-id=\"45c4b57\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1cb877f elementor-widget elementor-widget-image\" data-id=\"1cb877f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/elementor\/thumbs\/02_LIB_300x600-1-razgygn51gifm6cbfslzfwfqb42mzgqvp2okcogk2o.png\" title=\"02_LIB_300x600\" alt=\"02_LIB_300x600\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-790929bf e-con-full e-flex e-con e-child\" data-id=\"790929bf\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f6c4fb0 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"f6c4fb0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Social Media<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-100919d e-con-full e-flex e-con e-child\" data-id=\"100919d\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-cb117d9 e-grid e-con-full e-con e-child\" data-id=\"cb117d9\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-17ac4aa e-con-full e-flex e-con e-child\" data-id=\"17ac4aa\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-64605ba elementor-widget elementor-widget-image\" data-id=\"64605ba\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"908\" height=\"1406\" src=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-02.jpg\" class=\"attachment-full size-full wp-image-4102\" alt=\"\" srcset=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-02.jpg 908w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-02-194x300.jpg 194w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-02-661x1024.jpg 661w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-02-768x1189.jpg 768w\" sizes=\"(max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3f306bb e-con-full e-flex e-con e-child\" data-id=\"3f306bb\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eded6e9 elementor-widget elementor-widget-image\" data-id=\"eded6e9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"908\" height=\"1406\" src=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-07.jpg\" class=\"attachment-full size-full wp-image-4107\" alt=\"\" srcset=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-07.jpg 908w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-07-194x300.jpg 194w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-07-661x1024.jpg 661w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-07-768x1189.jpg 768w\" sizes=\"(max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-13f3a3f e-con-full e-flex e-con e-child\" data-id=\"13f3a3f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c2d9343 elementor-widget elementor-widget-image\" data-id=\"c2d9343\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"908\" height=\"1406\" src=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-01.jpg\" class=\"attachment-full size-full wp-image-4101\" alt=\"\" srcset=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-01.jpg 908w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-01-194x300.jpg 194w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-01-661x1024.jpg 661w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-01-768x1189.jpg 768w\" sizes=\"(max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8d3c2cb e-con-full e-flex e-con e-child\" data-id=\"8d3c2cb\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-65a5b85 elementor-widget elementor-widget-image\" data-id=\"65a5b85\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"908\" height=\"1406\" src=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-05.jpg\" class=\"attachment-full size-full wp-image-4105\" alt=\"\" srcset=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-05.jpg 908w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-05-194x300.jpg 194w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-05-661x1024.jpg 661w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-05-768x1189.jpg 768w\" sizes=\"(max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7c9cad2 e-con-full e-flex e-con e-child\" data-id=\"7c9cad2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9c3bb90 elementor-widget elementor-widget-image\" data-id=\"9c3bb90\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"908\" height=\"1406\" src=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-06.jpg\" class=\"attachment-full size-full wp-image-4106\" alt=\"\" srcset=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-06.jpg 908w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-06-194x300.jpg 194w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-06-661x1024.jpg 661w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-06-768x1189.jpg 768w\" sizes=\"(max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1611a7d e-con-full e-flex e-con e-child\" data-id=\"1611a7d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e1b275b elementor-widget elementor-widget-image\" data-id=\"e1b275b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"908\" height=\"1406\" src=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-03.jpg\" class=\"attachment-full size-full wp-image-4103\" alt=\"\" srcset=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-03.jpg 908w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-03-194x300.jpg 194w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-03-661x1024.jpg 661w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/2023AR1280-\u2013-AEP-Liberty-Campaign-Social-Media-03-768x1189.jpg 768w\" sizes=\"(max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b54814d e-con-full e-flex e-con e-child\" data-id=\"b54814d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-243f0fdf e-con-full e-flex e-con e-child\" data-id=\"243f0fdf\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-542fe09 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"542fe09\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Landing Page<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9ff1973 e-con-full e-flex e-con e-child\" data-id=\"9ff1973\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c9ad25f elementor-widget elementor-widget-image\" data-id=\"c9ad25f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"2424\" src=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/Medicare_liberty_landing-page.jpg\" class=\"attachment-full size-full wp-image-2712\" alt=\"\" srcset=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/Medicare_liberty_landing-page.jpg 720w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/Medicare_liberty_landing-page-89x300.jpg 89w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/Medicare_liberty_landing-page-304x1024.jpg 304w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/Medicare_liberty_landing-page-456x1536.jpg 456w, https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/Medicare_liberty_landing-page-608x2048.jpg 608w\" sizes=\"(max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d2216eb e-con-full e-flex e-con e-child\" data-id=\"d2216eb\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81b7bd1 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"81b7bd1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Collateral materials<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4cbcfd3 e-con-full e-flex e-con e-child\" data-id=\"4cbcfd3\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5d955b0 elementor-widget elementor-widget-image\" data-id=\"5d955b0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1417\" src=\"https:\/\/wennet.wbdvlpmnt.com\/wp-content\/uploads\/2025\/08\/TA60-Liberty-Presentation-Cover_Page_01-scaled.jpg\" class=\"attachment-full size-full wp-image-2722\" alt=\"\" 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class=\"elementor-element elementor-element-5d42952 e-con-full e-flex e-con e-child\" data-id=\"5d42952\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-528f6180 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"528f6180\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/wennet.wbdvlpmnt.com\/?page_id=1606\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Back to the Work page<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Kaiser Permanente Medicare Liberty Plan Creative Direction \/ Art Direction \/ Copywriting The brief Launch and promote a new Medicare Advantage plan for Medicare-eligible retired military audiences with Tricare for Life. The solution We grounded every aspect of the campaign in real military values: service, trust, and earned benefits. From language and tone to visual &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/wennet.wbdvlpmnt.com\/?page_id=512\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Medicare Liberty Plan | Jason Wennet&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":5,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-512","page","type-page","status-publish","hentry","entry"],"acf":[],"_links":{"self":[{"href":"https:\/\/wennet.wbdvlpmnt.com\/index.php?rest_route=\/wp\/v2\/pages\/512","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wennet.wbdvlpmnt.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/wennet.wbdvlpmnt.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/wennet.wbdvlpmnt.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wennet.wbdvlpmnt.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=512"}],"version-history":[{"count":357,"href":"https:\/\/wennet.wbdvlpmnt.com\/index.php?rest_route=\/wp\/v2\/pages\/512\/revisions"}],"predecessor-version":[{"id":4272,"href":"https:\/\/wennet.wbdvlpmnt.com\/index.php?rest_route=\/wp\/v2\/pages\/512\/revisions\/4272"}],"wp:attachment":[{"href":"https:\/\/wennet.wbdvlpmnt.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=512"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}